Could VR go mainstream thanks to a porn push?

Could VR go mainstream thanks to a porn push? ITU PICTURES / FLICKR

Adult entertainment company Naughty America is hoping to use porn to push virtual reality into the mainstream.

They're so gung-ho about it that they're bringing their VR adult entertainment to CES 2017, one of the world's largest consumer electronics and technology trade shows.

“We’re proud to be able to showcase at CES 2017 and thrilled to deliver signature VR experiences, across a variety of consumer platforms, that people are excited to try,” says Ian Paul, CIO of Naughty America.

It might seem ridiculous, but the company states that it and others believes that the adult VR industry is expected to reach $1 billion by 2025.  That might not be far off.  Statistics from Google Trends shows that searches for 'VR porn' have increased by 9,900% over the past 17 months.

“While VR continues to revolutionize the $99.6 billion (2016) gaming industry, the adult video industry has participated both as a change driver and beneficiary," Paul explains.  "Naughty America has been a pioneer in this regard, helping advance both VR technology and the way adult video is produced for this platform.  Our customers tell us what they want, and in 2016, the conversion rate of visitors into new customers for VR scene pages on Naughty America’s website improved 84%, compared to visitors for 2D scenes.  Just as gamers are continually demanding enhanced experiences, so are our members, we’re continuously creating new VR titles to meet the growing demand.”

Virtual reality platforms such as Samsung Gear VR, HTC Vive, Oculus Rift, Google Daydream, Zeiss VR One, Sony PlayStation VR, and others are currently supported by Naughty America.

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

GeekNifty.com - A site run by geeks for geeks.